The New Look explores new shapes and textures. With straight, rounded lines, tweed textures, sparkles, sculptural shapes, and maxi textures, we tell a story with multiple look possibilities. With an oriental and 1920s feel, this editorial presents a journey of inspiration with strong images.

“Boxed Emotions” is a visual exploration of masculine identity caught between strength and softness. Shot entirely within a confined red cube, the editorial plays with themes of containment, vulnerability, and self-performance. The subjects shift between power poses and tender gestures, dressed in contrasting fabrics—structured tailoring, delicate mesh, and flowing silks—emphasizing the emotional spectrum men often hide behind fashion’s surface.

From Chanel’s quilted classics to Loewe’s sculptural newcomers, Summer 2025 brings a fresh crop of designer bags that strike the right balance between fashion statement and everyday function. 

Британский актер Том Холланд стал глобальным лицом Prada Beauty, представляя смелую мужскую философию через запуск Prada Paradigme — самого амбициозного аромата, который когда-либо создавал итальянский дом. Эта коллаборация объединяет неповторимую элегантность бренда с тонким магнетизмом звезды "Человека-паука", раскрывая его в более интимном и многогранном свете.

Unapologetic, vulnerable, spellbound by something only she knows—a gaze that catches the breath of everyone fatefully watching. There is no rise, only arrival, as if the world itself was waiting to be witnessed through the sharp elegance of defiant grace, leaving you silent in awe, searching for the story behind every poised gesture and every mysterious smile.

Переосмысленная в стиле бохо-шик с урбанистическими акцентами и деталями от кутюр, кружево - самая аристократичная ткань в моде, освобождается от любого формализма, играя с панковскими контрастами и современным романтизмом. Чувственность и неподвластная времени легкость.